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Brand Guide

Welcome to Concrete Evolution's Brand Guide. You can reference this for any branded marketing material or website edits. If you have been given access, you will be able to access Webflow's Editor tool by typing the url https://concreteevolutions.com/?edit. Once in the editor you'll be able to edit text and images.

Typography

Typeface family, sizes, weights, and colors

Aa

Universe 57 condensed

ABCDEFGHIJKLMNOPQRSTUVWYXZabcdefghijklmnopqrstuvwxyz0123456789./-=+?!$&*()

Primary white
Secondary white
Disabled white
Primary black
Secondary black
Disabled black

H1 - 64 PX

Concrete Evolutions

H2 - 54 PX

Concrete Evolutions

H3 - 42 PX

Concrete Evolutions

Lead in - 18 PX
Concrete Evolutions

Body - 15 px

Concrete Evolutions

Brand colors

Branding colors to be used for any company marketing material
#d71b21
#6d6e70
#FFFFFF
#000000

Elevations

Shadows indicating an objects relative elevation
Elevation 1
Elevation 2

Buttons

Call to action web buttons

Logos

Correct uses for logos